The Today Show is one of the most famous television show which has been the headstone of many of today’s morning television shows. Ann Curry, one of the anchors of the show had taken over as Matt Lauer’s co-anchor from Meredith Vieira in June 2011. Unfortunately, the career of Ann Curry with the Today Show has been short-lived. Things do not look that bad, though. She is not entirely cast off the Today crew. She returns to her previous position as a news reader on the show, a job she had since she joined the show in 1997 until last year. Bill Carroll, VP director of programming for the Katz Television Group says that this move is not considered step back for her career.
The fact that she was booted out from the Today Show will take a serious toll on NBC. According to New York Post, NBC will pony up the dough just to cut her loose. $10 million to be more specific. The same online newspaper reported that Ann Curry is actually in the midst of a three year, $20 million contract that the renewed last year. The contract has a clause that will guarantee her a $10 million compensation in her final year. This is quite a deal.
Ann Curry is very determined to keep her job and keep a brave face amid all the tension. Neither Ann Curry or the NBC network want to make any statements regarding this conflict. However, the network has put the blame on Curry for the decline of the show’s ratings. Part of the problem seemed to be the lack of chemistry between Ann Curry and Matt Lauer. Some journalists, including Tom Huang of Poytner.org and Mike Hale New York Times’s TV and film critic, have speculated that part of the reason for Curry’s ouster must have had something to do with her race and cultural upbringing. She is a representative of the Asian American ethnicity. It is hard to describe the letting go of Ann Curry as a discriminative act. The low ratings, her personality and her not-so-great relationship with Matt Lauer were the official main reasons for her dismissal.
After hearing the news on her being dismissed from The Today Show, Ann Curry had a a graphic that flashed beneath her face that read Here Today, Gone Tomorrow. Ironically, the same day the Today had its biggest audience of the week, just under 4.5 million and its bigger margin of victory over Good Morning America. Certainly, this is not a step back for Ann Curry, who has been in the media since 1997 and who has an extensive background in global reporting.